The Great American Firetruck Bar

The Great American Firetruck Bar

Logo Design / Brand Identity / Website Design / Webflow Development

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For this project I was initially briefed to design the logo. 'The Great American Firetruck Bar' is a mobile cocktail bar that can be hired for events and functions. It's a 1950’s Pirsch firetruck that has been lovingly restored and customised, so it seemed fitting for the logo to be based around the vehicle. The first task was to create a bespoke illustration of the firetruck at a dynamic angle and pair it with a suitable font that was evocative of that period in time. The final part of the logo lockup was the addition of the fire hose from the truck which is then shown filling the cocktail glass. The client was delighted with the outcome of the final logo and as a result asked me to design the website which I developed in Webflow and some elements of the brand identity that were initially required for launch.